Turning SmartPhone Apps into a Marketing Tool on Wed 4th July
Did you know, 23% of Australian consumers [PDF] would rather give up TV than their smartphone?
Produced by Ark Group, this one day workshop will show you what the marketing benefits of launching a smartphone app are, and what you need to do to ensure that your app is a success.
During the day you will gain:
- An insight into what we mean by ‘mobile business’ and its impact on business practices
- An understanding of the social dynamics enabled by the mobile environment
- Internal and external use cases for mobile apps in companies
- Thoughts on the integration of mobile apps into key processes and the
- transformations these can bring to the company
- Views on how to manage the strategic introduction and KPIs of mobile apps
When: 4th July, 2012
Where: Rydges Melbourne, Australia.
For more information about this workshop and to register, visit the Ark Group Website.