UPDATE – See our updated full summit agenda here.

As the Agenda for the first Dachis Group Social Business Summit in Sydney is being finalised, we thought a snapshot, sneak preview from some of our speakers may provide some insights into the nature of conversations that will be occurring on the day!

Peter Kim
Dachis Group, Managing Director, North America

Peter will provide both context and vision about social business design:

  • What is social business design?
  • Why does this concept matter?
  • How can companies get started?

Spiced with examples and experiences, Peter’s presentation will be the focal point of reference throughout the Summit.

About Peter Kim

Peter Kim is recognized as a leading thinker and analyst on social business, which he discusses on his blog, Being Peter Kim. Peter has been quoted in the press by media outlets including CNN, CNBC, NPR, The New York Times, and The Wall Street Journal.

Peter was previously an analyst at Forrester Research, focusing on the intersection of social technology and marketing strategy while winning awards for best research and top keynote. Earlier at PUMA AG, he managed international marketing operations, e-commerce, and digital marketing. In this role, he grew US revenue by 8x and opened online stores in Europe, built the firm’s internal advertising agency, and created the process for worldwide collaboration.

Martin Stewart-Weeks
Cisco Systems, IBSG, Director Asia-Pacific

Martin brings a diverse range of perspectives to the Summit and will focus his presentation on:

The Resilient State: Smarter, Connect

  • Why is government interested in social innovation?
  • How does connection make social innovation more effective?
  • What does all of that have to do with the “resilient state”?

About Martin Stewart-Weeks

Martin Stewart-Weeks has over 20 years’ experience in organizational management and consulting in the corporate and public sectors and with a wide range of not-for-profit organizations.

Kevin Tate
Step Change | Dachis Group, VP of Business Development

As social engagement is one of the core pillars of social business design, we would be remiss not to discuss Facebook. Kevin will share his extensive work in this field through his presentation:

Putting Facebook to work Effectively: Lessons from over 300 campaigns

  • Facebook’s ongoing evolution as an “attention landscape”
  • The symbiotic relationship between media & experiences in Facebook
  • How to create social momentum in Facebook – what works, what doesn’t
  • Meaningful metrics for Facebook presence and programs
  • Where Facebook is headed – what’s on the horizon for 2011

About Kevin Tate

Kevin Tate founded StepChange in 2006 after 11 years in online measurement, e-commerce and software development. Today, StepChange | Dachis Group is one of the foremost social media marketing and application development firms, with a team of social experience designers and developers in Portland, OR. StepChange was also one of the first companies to be named a Facebook Preferred Developer, and has delivered more than 250 social media project and programs for over 100 brands such as Nestle, Clorox, Disney, Williams-Sonoma and Target.

Dion Hinchcliffe
Dachis Group, Senior Vice President

Dion’s presentation: High Impact Social Business: Stories and New Perspectives will look at who is moving the needle and expanding the notion of how important social business can (and should) be to the bottom line of all organisations.

About Dion Hinchcliffe

Dion Hinchcliffe is an internationally recognized business strategist and enterprise architect with an extensive track record of building enterprise-class solutions with clients in the Fortune 500, federal government, and Internet startup community. Dion helps lead the industry by evolving the thinking for next-generation businesses in various social media including ZDNet’s influential Enterprise Web 2.0 Blog and the Web 2.0 Blog. He is extensively published in leading industry periodicals and journals including the Microsoft Architecture Journal, AjaxWorld Magazine, SOA/Web Services Journal, and is currently Editor-in-Chief of Social Computing Journal.

Didier Elzinga
Culture Amp, Founder & CEO

At the core of a social business is not the technology, it’s their people! Learn from Didier how culture and software are inextricably linked:

Culture as a competitive advantage in modern organisations.

  • What we can learn from software development
  • The idea of a “lean” culture
  • Creating a “heartbeat” in your organisation

About Didier Elzinga

Prior to Culture Amp, Didier Elzinga spent 14 years in film visual effects at world leading visual effects company Rising Sun Pictures (RSP) as a developer, artist, supervisor and finally 5 years as CEO. He is a co-founder of visual software company Rising Sun Research (RSR) [awarded Anthill Cool Company of the Year 2007] and Non Executive Director for RSP, Slingsby Theatre Company, Brink Productions and The Atlassian Foundation. He speaks regularly on innovation, creativity and entrepreneurship. He is also on the Board of Tourism Australia.

Event Details

Event: Dachis Group Social Business Summit Sydney 2011
Date: Wednesday, March 2nd
Venue: The Mint, 10 Macquarie St, Sydney
Cost: US$395 early bird (to 18th Feb)

Attendance is by invitation only – have you registered yet?

Click here to register for an invitation. Early bird rates close this Friday, 18th Feb !

For more information visit the Social Business Summit website.


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