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To help provide some local context to the social business stories explored in the new Social Business by Design book, Dion Hinchcliffe and I have written a paper looking at the State of Social Business in Australia for 2012.
The paper includes:
- Data points for Social Business in Australia;
- Real-World stories of Australian companies using Social Business to improve outcomes; and
- Our conclusions on how Social Business is getting traction in Australia.
You can read and download the full paper from SlideShare:
We’ve recorded a short video posted to YouTube that also provides an overview of the themes from the paper.
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Nice work James. I wanted to share this blog post on twitter and LinkedIn but couldn’t see anything on the page that would let me do that….
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Thanks, Cory. Glad you found the paper is interesting. Personally, I’d suggest you use the sharing buttons on SlideShare.