for W3c validation
To help provide some local context to the social business stories explored in the new Social Business by Design book, Dion Hinchcliffe and I have written a paper looking at the State of Social Business in Australia for 2012.
The paper includes:
- Data points for Social Business in Australia;
- Real-World stories of Australian companies using Social Business to improve outcomes; and
- Our conclusions on how Social Business is getting traction in Australia.
We’ve recorded a short video posted to YouTube that also provides an overview of the themes from the paper.